1. Be socially beneficial
Google aims to develop AI that benefits society as a whole while avoiding potential harm to individuals or groups.

Example: Google’s AI-powered chatbots can help people with disabilities communicate more easily, making it a socially beneficial application of AI.

2. Avoid creating or reinforcing unfair bias
Google strives to develop AI systems that are fair, inclusive, and unbiased, and that do not perpetuate discrimination against any individual or group.

Example: Google’s facial recognition AI is designed to recognize faces of all skin tones and genders equally, avoiding bias towards any particular demographic.

3. Be built and tested for safety
Google designs and tests its AI systems to minimize the risk of harm to people, and to ensure that they can be safely deployed and used.

Example: Google’s self-driving cars are rigorously tested for safety to ensure that they can navigate roads safely and avoid accidents.

4. Be accountable to people
Google’s AI systems are designed to be transparent, explainable, and accountable to the people they affect.

Example: Google’s AI-powered hiring tools provide transparent and explainable reasons for rejecting or accepting job applicants, ensuring accountability and fairness in the hiring process.

5. Incorporate privacy design principles
Google’s AI systems are designed with privacy in mind and incorporate safeguards to protect user data and privacy.

Example: Google’s AI-powered virtual assistant, Google Assistant, is designed to only collect and store necessary data, and to delete conversations and data regularly to protect user privacy.

6. Uphold high standards of scientific excellence
Google strives to advance the field of AI through rigorous scientific research and development and to ensure that its AI systems are based on the best available scientific knowledge.

Example: Google’s AI researchers collaborate with leading universities and research institutions to advance the field of AI and develop new, scientifically grounded AI applications.

7. Be made available for uses that benefit society
Google aims to make its AI systems available for uses that benefit society, such as in healthcare, education, and environmental sustainability.

Example: Google’s AI-powered medical imaging tools are made available to hospitals and medical researchers to help diagnose diseases more accurately and improve patient outcomes.

These examples help illustrate how Google’s AI principles are applied in practice to ensure that AI is developed and used in responsible and beneficial ways.